Reference:
SEO/SEM SPECIALIST
Posted on:
2017-09-05
Position:
SEM / PPC & SEO Specialist

Role:

Reporting to the ES, FR, PT marketing director, you will be responsible for managing the PPC campaigns. You will also be coordinating and implementing our SEO strategy for Spain, working closely with our SEO agency.

Some of the responsabilities are:

  • Manage the PPC budgets in order to reach the monthly goals of new client acquisition.
  • Monitor daily results and improve KPIs performance
  • Develop & optimize PPC campaigns, mainly in Adwords and Facebook.
  • Constantly launch AB tests in order to improve the campaigns.
  • Grow and optimize the retargeting strategy
  • Perform competitive analysis to understand how we can grow our PPC campaigns.
  • Work closely with other marketing team members in order to coordinate campaigns and product pricing strategy.
  • Be the referent in the team regarding Google analytics and proactively create new segments and reports for the team.
  • Define and implement our SEO strategy for Spain working closely with our SEO agency.
Professional background:
  • Fluent spanish & english.
  • +3 years in managing large scale SEM campaigns
  • Experience in managing marketing budgets
  • Extended knowledge of Google Analytics
  • Expertise in data analysis and AB testing. Ability to recommend the best course of action based on sound analysis.
  • Experience in creating and optimizing retargeting audience lists.
  • Basic knowledge of SEO optimization
  • Basic Knowledge of the search console and SemRush
  • Up-to-date with the latest SEM & SEO trends
  • Ability to work in international teams, in a fast-pace, multicultural environment, working against tight deadlines and liaising on a regular basis with peers and managers working in remote locations.
  • Flexibility and adaptability to change

 

Requirements:
  • +3 years in similar role
  • Google Adwords certified professional
  • Other languages such as French and Portuguese/Italian a plus.
  • Experience in managing PPC campaigns in more than one european market.
  • Experience in B2B performance marketing
  • Experience in managing PPC campaigns in highly competitive markets such as travel, domain & hosting, insurance, banking
  • Knowledge of Adwords scripts

What we offer:

  • Ticket restaurants
  • Health insurance
  • English clasess
  • International and young environment
  • Beautiful views to the sea

 

Type of contract:
Indefinite Contract
Location:
Barcelona

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